联想创新产业园（天津）零碳智造空间
Lenovo Tianjin Innovation Park Smart Manufacturing
-主创策划 Chief Creative Designer
2024
工业旅游参观通道 & 数字媒体内容创意设计实施
Industrial Tourism & Creative Digital Media Design
项目地：中国天津 · 2938㎡
Located: Tianjin, China
作为联想集团全球首个“零碳工厂”，标志着联想集团在全球范围内迈出的零碳工厂的重要一步。作为该项目的主创策划，我和团队通过工业产线数字孪生、智能数字人导览等前沿技术，展示了联想在智能制造领域的领先地位。
我们的设计理念—”零碳·智造”，不仅仅是一个口号，而是通过实际行动和创新技术的应用，展现出来的具体成果。以超高规格和体量，展示联想最高智能制造水平，打造工业旅游与数字创新的融合典范。
A Paradigm of Industrial Tourism and Digital Innovation. The Lenovo Tianjin Innovation Park signifies an important step towards global zero-carbon manufacturing for Lenovo Group. As the lead creative curator of this project, we have showcased Lenovo’s leading position in smart manufacturing through cutting-edge technologies such as digital twin of industrial lines and smart digital human-guided tours. Our design concept, “Zero Carbon, Smart Manufacturing,” is not just a slogan but a tangible outcome demonstrated through actions and the application of innovative technologies.
设计的最大挑战之一是如何在工厂内部的走道空间中进行空间设计，我们通过AI数字人导览等技术，实现了复杂流线中的“自助式”工业旅游参观流线。此外，我们的创意部分包括AR工厂数字孪生、黑灯工厂参观、沉浸式空间、24米超高物流仓储空间灯光秀、零碳走廊、5G+方案岛等，旨在全方位展示联想的智能制造能力。
One of the major design challenges was utilizing the factory’s corridor spaces for spatial design. We addressed this challenge through technologies like AI digital human guides, enabling a “self-service” industrial tourism flow in complex pathways. Moreover, our creative features include AR digital twins of the factory, dark factory tours, immersive spaces, a 24-meter-tall logistics warehouse light show, zero-carbon corridors, and 5G+ solution islands, aiming to comprehensively demonstrate Lenovo’s capabilities in smart manufacturing.
在空间调性上，我们选择了科技感十足的银灰色铝饰面，并辅以联想品牌元素，营造出未来感十足的视觉体验。同时，为了彰显零碳理念，我们大量采用了BIPV光储直柔发电等绿色建筑材料，并在设计中巧妙融入自然采光，以实现可持续发展的目标。
In terms of spatial tone, we opted for a futuristic look with silver-gray aluminum finishes complemented by Lenovo brand elements. To emphasize the zero-carbon concept, we extensively used green building materials such as BIPV photovoltaic technology, integrating natural lighting into our design to achieve sustainability.
通过高效沟通与多次敏捷迭代方案的实施，将联想的实际需求进行深刻理解及创意转译。作为联想集团全球首个零碳工厂，联想创新产业园（天津）不仅作为智能制造的展示窗口，也力争成为工业旅游与数字媒体内容创意设计实施的典范。
This project, through effective communication and multiple agile iterations, demonstrated a deep understanding of client needs and creative translation, earning high praise and recognition from the client. The Lenovo Tianjin Innovation Park, as Lenovo Group’s first global zero-carbon factory, serves not only as a showcase of smart manufacturing but also as a model for industrial tourism and the implementation of creative digital media design.
